51 THE NAVIGATOR | FEATURE Heat Cycling in the Shively Warehouse In 2023 Michter’s became the first American brand to be named ‘The World’s Most Admired Whiskey’ in the multi-country poll conducted by Drinks International. In the past year bottles of Michter’s have sold on auction for over US $20,000, and establishments have offered Michter’s Celebration Sour Mash Whiskey at over US $2,000 a pour. BEATING THE WORLD’S BEST
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